Thomas J. Smith, PhD, adjunct professor in the School of Kinesiology, published a paper, “The Nature of the Firm – A Social Cybernetic Analysis,” in WORK: A Journal of Prevention, Assessment & Rehabilitation.

The publication found that from the perspective of social cybernetics, the potential for continued market success of a firm is equal to the social tracking among transaction participants, and how it is maintained and refined throughout organizational management. The co-author of the article includes Robert Henning, PhD.