Nicole M. LaVoi, PhD, director of the Tucker Center for Research on Girls & Women in Sport and senior lecturer in the School of Kinesiology, was interviewed extensively in a December 20, 2023, PopSugar.com piece, “Toxic Coaching Can Kill Young Athletes’ Confidence — and the Effects May Last For Years.” The article discusses the long-lasting impact of coaches’ comments on young athletes, with Olympic gymnast Laurie Hernandez and dancer Alyssa Larsen sharing personal experiences. LaVoi emphasizes the significant influence coaches have on self-perceptions, confidence, and body image, highlighting the need for positive coaching approaches that prioritize fun, personal improvement, and discourage comparisons. The article also mentions Body Confident Sport, a campaign by Nike and Dove in collaboration with Dr. LaVoi and the Tucker Center which aims to guide coaches toward body-positive coaching styles and improve young athletes’ body confidence.